What's new in Precision - Weekly Product Update - Week ending May 9th

Your pipeline isn’t broken. Your data is.

Your team’s already running ads. Sending emails. Buying intent.

But if your conversions still feel... stuck? It’s not the execution—it’s the infrastructure.

This May, we released three power updates to eliminate the friction that slows down GTM motion:

• Bad enrichment logic

• Disconnected ad accounts

• Fragmented contact lists

These aren’t band-aids. They’re pipeline compounding features designed to clean your data, unify your stack, and help your campaigns convert faster.

TL;DR

•  Precision Enrichment 2.0: 40% cleaner data, better fit scores

• Multi-Account Hub: Launch cross-platform campaigns 65% faster

• Unified Contact Pool: One-click audience building from every system

Update #1: Precision Platform Enrichment Logic 2.0

Problem: Your customer data isn’t wrong—it’s just not good enough. Stale fields, missing firmographics, half-baked intent signals.

Fix: Our enhanced enrichment engine reworks how Precision ingests, processes, and enriches your customer data. This means:

• ✔️ Cleaner contact records

• ✔️ Smarter match logic

• ✔️ Predictive intent fields

Result:

• Enterprise users report up to 40% improvement in data quality scores

• Sales teams qualify leads faster

• Ops teams stop wasting hours fixing rows manually

Coming soon: Advanced anomaly detection for even messier data.

Update #2: Multi-Account Connector Hub

Problem: Managing multiple ad accounts and analytics platforms shouldn’t feel like tab-switching at the Olympics.

Fix: We built a central dashboard to:

• Connect and manage all ad + analytics accounts in one place

• Consolidate data flows across platforms

• Streamline campaign launch

Result:

• Agencies and multi-brand teams save 3+ hours/week on account management

• Launch time drops by 65% for complex GTM workflows

Coming soon: Cross-account performance comparison tools

Update #3: Unified Contact Pool for Audience Building

Problem: Your best leads are hiding in disconnected systems.

Fix: Our new centralized contact pool lets you:

• Combine CRM, website, and purchase data

• Create dynamic audiences using full-funnel context

• Build once, deploy across every channel

Result:

• Average 32% improvement in campaign targeting precision

• Audience build time drops from hours to minutes

Coming soon: Real-time syncing with ad platforms

Already a user?

All three features are live now for Premium and Enterprise plans.

Try them now in your dashboard and experience the Precision shift.

New here?

Let us show you what clean, unified, high-performing GTM data feels like.

📋 Book a demo or join our early adopter list.

Data is only as powerful as the signals behind it.

And these features help you finally harness it, clean it, and convert it.

Want a walk-through with our product team? Just say the word.