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Simple Credit-Based Pricing

One credit per enriched cell. Start free with 200 credits. No per-seat charges, no feature gating. Upgrade from inside Audience Loop as your activation grows.

Free

Explore audience building with full features. No credit card required.

$0/month

200 credits/month

  • 200 enrichment credits/mo
  • Full waterfall enrichment
  • ICP prospecting
  • 46+ activation templates
  • CSV upload and export
  • Google Sheets sync
  • 10 requests/minute
Get Started Free
Most Popular

Starter

For teams activating audiences across paid channels regularly.

$99/month

2,000 credits/month

  • 2,000 enrichment credits/mo
  • Up to 2,000 overage credits
  • All Free features
  • LinkedIn Ads activation
  • Meta Ads activation
  • SmartLead and Mailshake sync
  • HubSpot bidirectional sync
  • 60 requests/minute
Start Starter Plan

Professional

For agencies and teams running high-volume audience operations.

$299/month

7,000 credits/month

  • 7,000 enrichment credits/mo
  • Up to 7,000 overage credits
  • All Starter features
  • Multiple workspaces
  • Team roles (Admin, Editor, Viewer)
  • Campaign analytics
  • BYOK data provider keys
  • 300 requests/minute
  • Priority support
Start Professional Plan

Pricing FAQ

One credit equals one enriched cell in your spreadsheet. The waterfall engine may query multiple data providers (Apollo, PDL, ZoomInfo, Clearbit, Pubrio) for that cell, but you only pay one credit. Cache hits from previously enriched data are free.
Starter allows up to 2,000 overage credits per month (4,000 total). Professional allows up to 7,000 overage credits (14,000 total). Overage credits cost $0.0625 each, a 25% premium over the standard $0.05/credit rate.
Yes. ICP prospecting searches, company search, and contact search are free. Credits are consumed only when you enrich a discovered contact or company with data from the waterfall engine.
Yes. Five one-time credit packs are available via Stripe for purchase at any time, regardless of your plan. These supplement your monthly allocation.
Enrichment pauses, but your data, lists, and activation syncs remain accessible. Purchase additional credit packs or wait for your monthly renewal to resume enrichment.
Earn bonus credits through activation milestones: 25 credits for your first list, 50 for connecting LinkedIn, 25 for syncing an ad platform, 25 for leaving a review, and 100 for connecting HubSpot. Up to 225 bonus credits available.

Start Building Audiences Today

200 free credits. No credit card required. Full features from day one.